Airtel’s TraceMate+ Service Uses Telenity’s CanVAS® SmartTrail Technology


Barcelona, Spain – Mar 4, 2105 Telenity, a leading provider of innovative services and solutions for communications networks, today announced its CanVAS SmartTrail solution as the technology behind Bharti Airtel’s TraceMate+ enterprise resource tracking service. Airtel’s TraceMate+ solution enables tracking of employees and enterprise resources via regular cellphones, eliminating the requirement for purpose-specific equipment of similar services.

By utilizing Airtel’s network and positioning technologies, CanVAS SmartTrail determines and tracks the location of the selected cellphones of the enterprises that have registered to the TraceMate+ service. Airtel TraceMate+ allows an administrative account to add, delete and modify the information about the cellphones that are to be traced. To protect the privacy of the employees’ personal lives, the solution enables selection of the days and hours for tracing and limits the location visibility to working hours only.

“Our aim is to provide a flexible, cost-effective and easy to operate enterprise resource tracking technology to telecom operators,” said Ilhan Bagoren, CEO at Telenity. “Telenity’s CanVAS SmartTrail technology is the end product of years of development. With CanVAS SmartTrail technology, Airtel can enable  enterprises of  any size  to easily trace the  whereabouts of  their employees, without purchasing and installing new equipment. The TraceMate+ solution traces the location of the company cellphones that employees already carry around with them.”

The solution provides an interactive graphical user interface, which presents an instant snapshot of the current location of all employees through a heat map style window. The service administrator can zoom in and out of the map to get a more detailed view of teams and individuals. The historical location information of selected employee is drawn on the map showing the details of the routes he/she has taken with timestamp information.

“Telecom operators around the globe have been providing enterprise resource tracking solutions for a number of years now. With the brand new features and the attractive user interface of TraceMate+, Airtel raises the bar a notch,” said the Enterprise Marketing Team at Bharti Airtel. “Telenity has been a reliable partner of Airtel, especially in Location-Based Services (LBS) space. We are glad to see the investment Telenity makes in its solutions to utilize the most up‐to-­date technologies.”

Airtel’s TraceMate+ solution provides the following benefits to the enterprises:

  • Live Tracking
  • User Hierarchy
  • Consent Manager
  • Time Spent Report
  • Map View of Employees
  • Location History
  • Distance Travel Report
  • Geo­‐fencing
  • Proximity Alarm
  • In­‐Out Alarm

Meet Telenity Executives at:

Mobile World Congress 2015, March 2-­‐5, 2015, Fira Gran Via, Stand 5J66 in Hall 5, Barcelona, Spain

About Telenity

Telenity is a leading provider of innovative services and solutions for communications networks in emerging markets. With a portfolio of market-ready software products, Telenity enables operators to consolidate their service operations, expose their network assets, and build a developer ecosystem over a comprehensive service enablement platform. Telenity’s revenue-generating solutions include Value Added Services (VAS) Consolidation Platform, API Manager, Converged Services Platform and Location Based Services (LBS). With its Consolidated VAS Platform, Telenity offers messaging products including SMSC, MMSC, USSD and innovative VAS such as personalized call completion and visual voicemail. Telenity’s location-based products include people and resource finder services and location middleware. The company’s customer base includes MNOs/SPs/APs serving over 600 million subscribers worldwide. Telenity partners with global and regional network equipment providers, system integrators and computing platform manufacturers.

Telenity and CanVAS have registered trademarks of Telenity.

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