Personally Identifiable Information, as used in information security, refers to information that can be used to either uniquely or in conjunction with other sources identify, contact, or locate an individual. Technological advancements, notably over the past decade, facilitate the collection of substantial amounts of personally identifiable information about virtually anyone who accesses online information or interacts with others over social networks. The rapid pace of change in both technology and business models is fueling an active and growing debate around the world about appropriate vs. inappropriate use of personal information.
The rise of smartphone culture and advancements in mobile position determination techniques enabled location-based services to become popular and they started to transform the way people conduct business, organize various activities, and spend their free time. However, the promise of location-based services comes with privacy concerns as location retrieval can lead to creation of very precise and highly personal user profiles. This raises the questions about how, when and by whom this information can and should be used. Consumer concerns about the use of location information and its security slow the adoption of innovative location-aware services and market opportunities. Thus, addressing privacy related concerns of their subscribers in order to protect basic privacy values has become more important for operators and service providers than ever before.
Another area of concern for the end users is around the charging processes in mobile services. The lack of a proper charging process or the problems encountered with the process in place, may easily intimidate subscribers and prevent them from using value added services at their full potential. A large number of subscribers who consume these services file complaints against operators for overcharging, resulting in penalties and/or court rulings for the refund of the overcharged amounts.
Canvas® Consent Manager™, Consent Management Solution offers operators a complete system that addresses privacy concerns over location sharing and charging related consent management requirements. Canvas Consent Manager stores and enforces permissions rules across the usage of service enablers (such as Location, Charging, Messaging) and gives subscribers complete control over their privacy settings. These permission rules determine how and when and to what extent the service enablers can be used by third-party applications. End users can manage their permissions in a centralized manner by creating, updating, and reusing permissions rules across multiple applications or a designated application.