Telenity Launches Consent Management Solution

Operator in CIS Region Deploys Canvas ConsentManager to Enhance and Simplify Charging Process for Mobile Data Services

Monroe, CT – February 19, 2013 – Telenity (www.telenity.com), a leading provider of innovative services and solutions for communications networks, today announced the launch of   its Consent Management Solution, Canvas ConsentManager™ that is designed to help mobile operators address advice of charge (AoC) regulations and privacy concerns related to location information sharing. A leading mobile operator in Commonwealth of Independent States (CIS) region has already deployed Canvas ConsentManager to enhance and simplify its charging processes for mobile data services.

Subscriber satisfaction depends on many factors including positive experience and personalization of services, as well as, the charging and privacy processes involved. The lack of a proper charging process or problems associated with the process in place may potentially intimidate subscribers and prevent them from using value added services at their full potential, resulting in not only reduced revenues, but also increased operational expenses for customer care centers.

Canvas ConsentManager alleviates these concerns by making the charging system interactions transparent to the subscribers where they have full visibility into what they are being charged for a particular service before they use it. This way, regardless of how the price was set by the service provider, the subscribers are satisfied as a result of having made an informed decision.

“With Telenity’s Consent Management Solution, mobile network operators will be able to develop pricing models that maximize their service revenues in a complex and dynamic environment,” said Ilhan Bagoren, CEO at Telenity. “At the same time, they will be able to comply with regulatory requirements and provide their subscribers with the comfort and peace of mind of knowing exactly what charges are likely to be incurred before a service transaction takes place.”

The Canvas ConsentManager offers an extensive set of capabilities that addresses not only charging related consent management requirements but also privacy concerns over sharing personally identifiable information such as subscriber location. The system stores and enforces permissions rules that determine how, when and to what extent service enablers such as Location, Charging and Messaging can be used by third-party applications. Canvas ConsentManager provides subscribers with a centralized means of managing their permissions where they can easily create, update, and reuse permissions rules across multiple or a specified application. Advice of charge capabilities integrated with the existing charging system provide mobile operators with a flexible and powerful way of requesting and obtaining explicit subscriber consent via USSD and/or SMS channels when the customer initiates a service flow.

“Subscriber concerns about the use of location information and its security slowed the adoption of innovative location-aware services and market opportunities,” said Gurol Akman, CTO at Telenity. “Telenity solves this problem with Canvas ConsentManager that enables operators to address location concerns by giving subscribers complete control over their privacy settings, and enforcing stored permissions rules across the usage of service enablers such as Location, Charging, and Messaging.”

Canvas ConsentManager offers the following benefits:

  • Centralized user location and charging consent management with built-in flexibility to view and control traffic between subscribers and third-party applications
  • Subscriber consent acquisition via USSD and/or SMS channels
  • Consent message templates with variable parameters that are configurable per delivery channel, language and operations group
  • Configurable retry period and maximum retry counts for consent messages
  • Integration with operator’s master subscriber profile repository
  • Integration with operator’s customer care systems

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About Telenity
Telenity is a leading provider of innovative services and solutions for communications networks in emerging markets. With a portfolio of market ready software products, Telenity enables operators to unleash and monetize their network assets, and personalize services through location. Telenity’s revenue generating solutions include location middleware, partner management system, and location-based mobile marketing platform built with reusable service delivery components; location-based operator solutions for subscriber acquisition and customer experience management; messaging products including SMSC, MMSC, USSD and Messenger; innovative VAS such as people and resource finder, local tips and personalized call completion; and M2M solutions for device/connectivity management and service enablement. Headquartered in USA, Telenity's customer base includes MNOs/SPs/APs serving over 600 million subscribers worldwide. Telenity partners with global and regional network equipment providers, system integrators and computing platform manufacturers. Learn more about Telenity's Canvas® product portfolio at www.telenity.com and download a copy of Telenity's online newsletter Telescope.

Telenity and Canvas are registered trademarks of Telenity.

Contacts: 
Didem Karabatur
+1.203.445.2019
+90.212.468.2162
Didem.Karabatur@telenity.com