

A reporter recently asked me about the secret
to Telenity’s success. “There is no secret,” I
responded. Success for Telenity is generated in the same
manner as it is for our customers: Revenue grows with the
proper alignment of services that are built on a
platform that is poised to seize opportunity.
Some see the economic prowess in the communications
industry cloaked in a shroud of mystery. In
reality, reaching the pinnacle in this industry
is like attaining prominence in any other
business. Maximizing revenues while
keeping capital expenses and operating
costs in check generates success.
However, one cannot do it alone.
Good partners are a key in capitalizing
on the breadth and depth of opportunities
to create lucrative returns.
Telenity and its opportunity-driven
Canvas suite of products are that key.
Our customers energize their ARPU by accelerating
service creation and deployment with
the Canvas CSP, Converged Services Platform. Canvas CSP
utilizes graphical service creation tools that closely resemble
application design in a PC environment. Its open architecture
is easily incorporated in existing infrastructure
platforms for rapid service creation, either internally or
via third-party developers. With Canvas CSP, new
services are launched in a matter of weeks rather than
months.
Rapid integration of advanced services—including
bundling voice with location-enabled services, multimedia
messaging, streaming video, multicast and ringback
tones—is one aspect of the Canvas CSP appeal. Content
management is another. Because content has propelled
the growth in new services, content management is
critical. Content components of Canvas CSP manages the full lifecycle of
content; from creation and aggregation to delivery and
revenue sharing. Canvas is open-standards-based without
compromising leading edge technology. Whenever
standardization efforts do not keep up with us, we
move forward with our technology and share it with the
standards organizations to make sure the standards move
along the same lines as we do. That is what we did in the
standardization of location, content and CSP integration.
Swift service creation combined with integration of
content with service logic and the tools
to manage these services is what we call “The Programmable Network.” It is
a strategic philosophy that carriers
worldwide are adopting. Yet, Telenity
is the only company of its kind that
delivers the breadth of service creation
and content management combined
with the depth of advanced
messaging and location applications
and services deployed on a common,
open framework.
It is not surprising, then, that the
Canvas product portfolio is increasingly the preferred
choice among application service providers, mobile virtual
network operators and carriers of wireless, wireline and
VoIP networks for launching profitable value added
services. As communications industry evolves from the
current set of technologies to next generation IP
networks, Telenity is here to help simplify the migration
with its technology, know-how and extensive experience,
whether it is an evolution or a revolution to next
generation services.
Your success is our success. Let Telenity unlock the
potential of your current or next generation networks and
make it programmable for value added services with our
Canvas suite of products.
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